No Missed Conversions
Google Ads finds more of whatever you tell it worked. NMC shows it which calls, texts, form submissions, and forwarded emails turned into real jobs, along with what each job was worth.Read the NMC method
NMC gives your business tracking numbers, a website tracking script, and a forwarding email address. Calls, texts, form submissions, and forwarded emails land in one lead inbox, and AI review separates real job requests from spam and wrong numbers. When an eligible lead reaches a stage, NMC uploads a conversion to your connected Google Ads account.
How it works
- Tracking numbers and website tracking script. NMC rents tracking numbers that forward calls to your forwarding number. On your website, the tracking script shows each visitor a tracking number and records chosen form submissions, tying calls, texts, and forms back to the website visit and Google Ads click.
- Lead inbox with stages. Calls, texts, form submissions, and forwarded emails from the same contact group into one lead. NMC's AI review reads each lead's activity, moves clear new leads to Qualified, and flags non-leads for your review. Track open leads through New, Qualified, and Converted.
- Google Ads uploads. When an eligible lead reaches a stage, NMC uploads a conversion to your Google Ads account so you can see and bid on the campaigns that bring real work.
Google integrations
Each integration is connected separately from your NMC dashboard using your Google account and can be disconnected at any time. The privacy policy lists what each one reads, writes, and stores.
Google Ads
NMC imports ad results (spend, clicks, conversions) for your Google Ads account, attaches call assets carrying your tracking number so calls from ads are tracked, and uploads offline click and call conversions as leads reach each stage.
Google Business Profile
NMC lists your Google Business Profiles, tags the website address of the one you choose so visits from it are credited to Google Business Profile (unless the visitor clicked one of your Google ads first), and sets a tracking number as its primary phone number. Remove tracking while the integration is connected so NMC can put your original phone numbers back; disconnecting alone leaves the tracking number in place, and the website address keeps NMC's tag.
Google Contacts
NMC creates a contact group named after your business and syncs the names and phone numbers of your contacts into it, so callers are recognized on your phone.
Google Analytics
NMC lists the Google Analytics properties you can edit. On the property you choose, it creates a secret key, marks NMC's lead events as key events, and registers NMC's lead details as custom definitions. It then sends events for your website leads (including their calls, texts, form submissions, emails, and close reasons) to that property, tied to the website visit they came from.
Local Services Ads
NMC imports daily Local Services Ads spend from your account so you see cost per lead and return on ad spend alongside your tracked leads, and alerts you if calls Google lists in your Local Services Ads account didn't reach your tracking number.